1. Stands out
2. Stops reader long enough for them to process the meaning.
3. Offers a promise, an invitation, or important news.
4. Persuades readers that it's worth their time to learn a little bit more about a product.
here's some thoughts:
We make it safe for you ☺ I'll safe you ☺ safe . hope . happy ☺one home . one hope ☺ Street Hero ☺ Not exactly Hero . Not exactly Human ☺Not really a hero ☺ I'm invisible, but my support is sincere. ☺One home . One hope
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